Digital Wallets: The High Cost of Having No Routing Strategy

Most digital wallets don’t choose to rely on a single route per corridor , it’s just how things start .

Early on , when resources are tight , payment teams prioritize integrations that expand reach .
That usually means choosing one strategic partner per region and moving forward .

But as volume grows , this approach begins to show its limits:

There’s no fallback if the provider goes down
Pricing can’t be optimized in real time
Scaling to new destinations gets harder and more expensive

These limitations aren’t theoretical , they show up in real corridors , with real users ,
and real business impact .

Take China , For Example

When we first launched payouts into China , our transaction success rate hovered around 78 %. Too many transactions were failing at the last mile , frustrating users , driving up support requests , and holding back growth .

We knew we needed a better way to route payments . So we built one .

With Dynamic Routing ®, our in-house technology , we introduced multiple active routes per corrido r. Instead of locking into a single partner , we began evaluating all available routes in real time , choosing the best one based on availability , price , and risk .

Within 6 months , transaction success rate jumped from 78% to 94 %.

But the real shift was in user behavio r. As reliability improved , so did trust . Existing users sent more money . New users joined . Volume in the China corridor grew by 50 %, driven directly by the confidence that every transaction would go through .

This is exactly what smarter routing makes possible: fewer failures , better performance and ultimately , more business .

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The Real Cost of Doing Nothing

Most wallets don’t lose users in one day , it happens slowly . A payment delay here .
A support complaint there . Over time , trust erodes .

That’s the risk of not revisiting your routing strategy .

Without real-time optimization , you may be:

     ✦ Overpaying on corridors that could be cheaper
     Losing volume to failed or delayed payments
     Missing out on new markets because setup is too complex


The good news? You can fix this , without a full rebuild .

Rethinking Routing Doesn’t Have to Be a Big Lift

If you're relying on one provider per corridor , you're not alone , it's how many wallets start out . But as your product matures , your routing strategy should evolve too .

Adding more flexibility to how you route transactions doesn’t mean rebuilding everything from scratch . With the right tools , it’s possible to test new routes , compare performance in real time , and gradually improve both cost and reliability , all without disrupting your current setup .

If you're looking to explore smarter routing options , our team is happy to chat .